How can you extract the important messages and action points from all the noise?
Internet crawling and data capture are automated as much as possible. Software alone is not able to identify single events and overlooks informal language typically used in user-generated content. Human analysts are crucial to identify and research key themes and single events that are likely to require an organisational response.
Bespoke database construction and mining are a key part of every project. Our process is adaptive, flexible and intelligent. Filtering and search criteria are continually updated and modified to adjust to new risks, opportunities and indicators as they emerge. Our senior team ensure that we report only the issues that you need to know about.